365 Lures Purple Light Jerky Bait

Jerk It. Flash It. Hook It.

The Purple Light Jerky Bait mimics injured baitfish with realistic jerking action and a flash that triggers savage strikes.

• Realistic Fish-Catching Action – Side-to-side jerking movement mimics injured baitfish to trigger aggressive strikes
• Premium Treble Hooks – Built for performance and reliability
• Flash & Attract – The Purple Light finish creates a striking flash that draws fish from a distance
• Built to Catch – Engineered for performance and built with premium components you can count on

Specs:
Color: 5 – Purple Light
Length: 110mm
Weight: 14g
Type: Suspending
Depth: 0.5–1.5m